RONA

I learned so much working on the RONA account. It was my first time leading a retail brand of this size and with dozens of television commercials due each quarter, it was basically a crash-course in broadcast problem-solving. In our time on the brand we created an entirely new platform: ‘Building Canada’, revived their dormant, but much-loved, Run-to-RONA promotional platform and created their Olympic sponsorship initiative.

Anthem

Olympic