SickKids Pain Squad
Easily one of the most rewarding projects I’ve ever been involved in. My team and I were able to help the Hospital for Sick Children in Toronto (SickKids) with a very difficult challenge. They needed to find a way to encourage their young cancer patients to complete daily reports on their pain. By tapping into the language of gamification and with a little back-up from Canada’s two top police dramas, our mobile app solution made this overwhelming task something the patients actually looked forward to.